Trending Thursday's| I Love My Belly


I always find a business much more appealing when the advertisements are direct and make me laugh out loud.  Belly, a blossoming rewards program, is definitely a business that projects a quirky and very real brand image. 

I first came across Belly while shopping at one of their participating locations.  Signing up was wonderfully easy.  With the scan of a QR code and an email address I was all set to use my card.  I received fifty percent off my purchase that day and was instantly addicted!

Shortly after activating my Belly account, I received an email thanking me for signing up.   True to the unique personality of the brand, the email read, “We’re stoked out of our minds to show you how easy it is to Belly at your favorite places.  Simply scan your Belly card or app at any Belly location and earn points toward fun and interesting rewards.  Smash a cupcake into your baker’s face.  Get knighted by the owner of your local bookstore.  Shave your barber’s beard.  Dreams become reality with Belly.”

After exploring bellycard.com, I discovered that my Bellycard works as a universal rewards card, allowing me to access exclusive discounts at any Belly authorized location.  By clicking on the “locations” tab, I can see what businesses in my area accept Belly, with an easy-to-maneuver map. 

Not only do I get discounts from my favorite businesses, but I also rack up points that are promised to reap great rewards.  Great discounts and free stuff? I’m in.

Bravo, Belly, for breaking barriers!

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